Over the weekend, Diddy was having some fun celebrating his 48th birthday and hopped on Instagram to announce that he wanted to go by a new name… “Love” or “Brother Love.” “Hey yo; what’s up y’all. I have some very serious, serious news.” Diddy said in his tweet. “I’ve been praying on this . . . I know it’s risky because it could come off as corny to some people . . . I decided to change my name again,” he said. “I’m just not who I am before. I’m something different. So my new name is Love, a.k.a. Brother Love. I will not be answering to Puffy, Diddy, Puff Daddy, or any of my other monikers but Love or Brother Love.
“Well, ladies and gentlemen, today I’ve come to the conclusion that you cannot play around with the internet.” Diddy starts the clip out with. “Due to overwhelming response from the media out there and just due to there not wanting to be any confusion, I was only joking,” Diddy said.
“I didn’t change my name. It’s just part of one of my alter-egos, and one of my alter egos is love,” he added. “But to set the record straight because I have a lot of press to do in the next couple weeks, you can address me by any of my older names and if you want to still call me love you can call me love baby, but I was only playing.”