A new high-fidelity streaming music service helmed by Jay Z launches Monday. TIDAL was acquired by the rapper last month as part of a $56 million dollar deal with the Scandinavian platform Aspiro.
Full details of the service will be announced during a press conference on Monday. However, according to TIDAL’s website, it’s “the first music streaming service that combines the best High Fidelity sound quality, High Definition music videos and expertly Curated Editorial.”
There are two paid subscription options: $19.99 a month for high-fidelity audio, and $9.99 for standard quality audio. TIDAL can be streamed on the web, and downloaded for iOS and Android devices.
Several artists have already thrown their support behind TIDAL, changing their Twitter icons to light blue and tweeting the hashtag #TIDALForAll. Among them, Kanye West,Rihanna, Madonna,Beyonce, Nicki Minaj, Usher, Calvin Harris, Jack White’s Third Man Records:
“The Tides They Are-A Changing” #TIDALforALL
— Mr. Carter (@S_C_) March 30, 2015
Together, we can turn the tide and make music history. Start by turning your profile picture blue. #TIDALforALL
— KANYE WEST (@kanyewest) March 30, 2015
Join Us. http://t.co/tFrrJRUFzb #TIDALforALL
— Third Man Records (@thirdmanrecords) March 30, 2015
Music makes the people come together. Join Madonna and turn your profile picture blue. Do it for the music. #TIDALforALL
— Madonna (@Madonna) March 30, 2015
Together, we can turn the tide and make music history. Start by turning your profile picture blue. #TIDALforALL
— NICKI MINAJ (@NICKIMINAJ) March 30, 2015
