Beyoncé’s Personal Assistant Spills All Her Fashion Secrets

  • By Olamide Onipede


Forget about the fact that this lady has one of the coolest jobs in the world,Beyoncé‘s personal assistant, Sam Greenberg, knows a thing or two about the world of fashion.

Queen Bey’s right-hand lady opened up to about how she says effortlessly chic on the clock, and why sometimes function does take precedence over fashion.

“It is always fun to play dress-up, because on shoots especially there are always great things,” she dished, before adding, “I think that in this job it is about looking clean and looking cool, and not trying to be much in the spotlight because that isn’t why you’re there. It is also about representing whom you work for.”

Greenberg dished that “it is a cool experience to learn from [Beyoncé] and curate my taste along with hers because she is quite the style icon.” You can say that again!

And traipsing around the globe alongside one of the world’s most famous singers means that Greenberg has to keep up with the hectic, non-stop pace.

“I definitely don’t wear heels most of the time, because I’m always on my feet and running around. I try to stick to really cool flats and sneakers…Especially being in New York City, it’s nice to have something comfortable,” she explained.

Greenberg had a big learning curve, however, when it came to knowing exactly what to bring with her while traveling around the globe with Bey.

“I showed up my first day of the job ready to go on tour with two huge suitcases, a small wheel carry-on, a carry-on for my shoulder, and my purse. I soon learned that was not going to be an effective way to travel, and ended up cutting it down.”

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